Study Reveals Clothes Do Make Men Sexier, Smarter, and More Successful

If updating your wardrobe isn’t one of your New Year’s resolutions, it should be. A nationwide Well-Dressed Men Survey reveals the often-underestimated importance of how a man’s wardrobe can dramatically impact his self-confidence, career, and love life.

classic dress men

According to the study conducted by Kelton Research, not only are well-dressed men viewed as sexier, smarter, more successful, and more well-liked, they also fare better in relationships. In fact, 91% of Americans think dressing well can make a man appear to be more physically attractive than he really is, while nearly two-thirds (64%) believe women are more likely to marry a well-dressed man than one who isn’t as put together.

hipster men

Though beauty may be only skin deep, the survey uncovered the alluring possibilities of being well dressed, including greater sex appeal and higher workplace wages.

workplace dressing
Dress for Success (and Maybe Even a Raise)

As it turns out, attributes associated with dressing nicely including confidence, sophistication and intelligence, translate easily into the office environment, according to the study. Three-quarters (75%) Americans think well-dressed men are more successful in the workplace than their casual colleagues, and 22% of men actually believe they would earn more money if only they dressed better than they currently do.

workplace dressing men
Suit Up for Sex Appeal

The way someone looks is one of the most important aspects of sexual attraction. This is why nearly three-quarters (78%) of women believe dressing well is one of the hottest things a guy can do.

men in black dress

Women polled have revealed several surprising sentiments when it comes to their relationships with men and their clothes:

  • You cannot buy love: 85% women think a guy who dresses well is sexier than one who has a lot of money.
  • Women will sacrifice a lot for style: 80% women would give up something in their lives like going out to dinner for a better-dressed partner.
  • They prefer the gentleman, not the officer: 63% women find a man in a suit more attractive than one in uniform, putting to rest the classic belief that men in uniform are the ultimate sex symbols.

casual dressing men
Make Me Over

Surprisingly, nearly two-thirds (63%) Americans say fashion is something they hold dear. But still, if they graded themselves in their fashion sense, only 12% will give themselves an “A”. When it comes to wardrobe malfunctions:

  • 77% Americans confess their current wardrobe needs a makeover.
  • 42% say they would dress better if they simply knew how.
  • 32% women actually have taken matters into their own hands, throwing away clothing from their partners’ closets without their knowledge.

man in jeans

The study revealed that nearly three out of four men feel under-dressed most of the time, so it’s no wonder so many dislike and lack confidence in shopping.

The Well-Dressed Men Survey was conducted by Kelton Research, which is an independent research firm. They surveyed nationally among 1,085 American men and women aged 25 years and older.